NEWS

The Hot Irishman and Bertie go to South Africa

The Irish Taoiseach (Prime Minister) Bertie Ahern is leading a trade delegation from Ireland to South Africa on January 14th 2008. Bernard Walsh from the Hot Irishman will travel with the Taoiseach to explore business opportunities in South Africa. The Hot Irishman Brands made there debut in South Africa just before Christmas (2007).

Initial Sales reports are extremely positive. Bernard Walsh believes that timing is just right in South Africa to introduce premium brands. Jameson have already shown the way as there sales have rocketed over the last 5 years. Watch this space!

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